Shopify A/B Testing · Delisted · 2026
Neat A/B Testing alternatives: what to use now that it is gone
Neat A/B Testing is delisted from the Shopify App Store as of July 2026. This is a straight, no-spin answer to the only question left: what a merchant who wanted Neat should use instead, sorted by the job, theme tests, price tests, budget, or low traffic. Prices verified July 2026.
If you searched for Neat A/B Testing expecting to install it, here is the short version: as of July 2026 you cannot. The app's Shopify App Store listing (apps.shopify.com/neat-ab) is delisted. Where the install button used to be, the page now reads: "This app is not currently available on the Shopify App Store," and directs support questions to the developer, Houston Technologies, Inc. There is no price, no rating, and no way to add it to a store.
So this guide is not really a Neat-versus-the-field comparison. It is a straight answer to the only useful question left: what should a merchant who wanted Neat use instead? Sorted by the job you are hiring the tool to do, theme tests, price tests, a full stats engine, a tight budget, or a low-traffic store. Every price is verified July 2026 against the vendor or the Shopify App Store; re-check before you buy, because testing apps change tiers often.
What happened to Neat A/B Testing
TL;DR Its Shopify App Store listing is down as of July 2026, the developer (Houston Technologies, Inc.) has no live Shopify apps, and no reason for the removal was announced anywhere we could find.
Neat A/B Testing was a long-running Shopify testing app. Third-party trackers (reputon) date its launch to around July 2017, which made it roughly a nine-year-old app by the time it disappeared. For most of that run it was a simple, low-cost way to try two versions of a page.
Today the listing is a dead end. The live page at apps.shopify.com/neat-ab shows only the message "This app is not currently available on the Shopify App Store," with a line pointing you to contact Houston Technologies, Inc. directly for support. No install button, no pricing table, no star rating. The developer's own Shopify partner page corroborates it: the NeatShift profile now lists 0 published apps, so there is nothing live behind the brand. The company's marketing site (neatab.com) still resolves, but it serves as a support contact page now, not a place to buy the app.
What we cannot tell you is why. There was no announcement, and no way to know whether the developer retired the app voluntarily or Shopify removed it. So we will not invent a cause. The honest, verifiable statement is simply this: the listing is gone, the developer has no live Shopify apps, and there is no supported way to install Neat in 2026. If you are still running it on a store, treat that as a reason to plan a move, not a crisis, since your theme keeps working until you replace it.
Why merchants were replacing Neat anyway
TL;DR Two honest reasons predate the delisting: reviewers said it rotated variants by day instead of splitting traffic live, and Shopify shipped free native testing that removed much of the reason a basic paid tester existed.
The delisting is the headline, but Neat had been quiet for a while before it. Reputon's most recent captured review is dated May 2022, which suggests the app went quiet years before the listing actually came down. It faded first, then vanished.
The more useful reason to understand is a design choice that came up repeatedly in reviews and aggregator write-ups. Neat was described as rotating variants on a daily schedule: showing roughly one version for about 24 hours, then the other version the next day, rather than splitting live traffic 50/50 at the same moment. We are attributing that to reviews and trackers, since the app is gone and its mechanism cannot be re-checked. If it is accurate, it matters, because a day-by-day rotation folds day-of-week effects straight into the result. Your Tuesday audience is not your Saturday audience, and a test that runs version A on weekdays and version B on weekends is measuring the calendar as much as the change. A clean split shows both versions to comparable visitors simultaneously, and the same visitor should keep seeing the same version for the duration. Several reviewers flagged Neat's approach as not a true split test for exactly that reason.
Then the ground shifted underneath the whole category. Shopify shipped free native A/B testing: Rollouts reached general availability with the Spring 2026 Edition (June 17 2026, Shopify changelog). Server-side theme splitting, built into the admin, no add-on fee. That removes much of the reason a basic, low-cost tester like Neat existed in the first place. A former Neat user does not need to find another cheap app that does roughly what Neat did; for straightforward theme tests, Shopify now does it for free.
The alternatives, by the job you need done
TL;DR Theme tests go to Shoplift or free Rollouts; price tests to Intelligems or ABConvert; a full stats engine to Convert; a tight budget to Trident; and a low-traffic store to an apply-and-measure approach.
Sorted so you can jump to your situation. Every price is verified July 2026 against the vendor or the Shopify App Store; re-check before you buy.
1. Shopify Rollouts: free native theme splits
Price: $0 add-on (A/B gated to Grow plan). Server-side, zero-flicker theme version splitting built into the Shopify admin under Markets and Rollouts. It reached general availability with the Spring 2026 Edition (June 17 2026, Shopify changelog). No significance engine and no winner call, and it cannot test prices, so you read the raw numbers yourself. The A/B experiment is gated to the Grow plan or higher (about $105/mo US monthly, Shopify pricing, verify live).
2. Shoplift: theme & section stats
Price: From $99/mo ($74 annual). The closest paid replacement for Neat's job. Template and section testing with a Bayesian significance engine, rated 4.9 stars across 128 reviews on the Shopify App Store (July 2026). Its Advanced tier ($399/mo) adds price testing and Pro is $999/mo (verify live). Visitor-metered.
3. Intelligems: price & offer testing
Price: Core $79/mo; price tests on Plus $499/mo. The Shopify price-testing leader, and it scores results on profit rather than raw conversion. Core is $79/mo ($59 annual), but price tests unlock on the Plus tier ($499/mo, $374 annual); Blue is $999/mo and a redirect-only plan is $49/mo for stores under 3,000 orders (verify live). A theme tester like Neat could never split a price.
4. ABConvert: cheaper price & shipping tests
Price: From $99/mo; price tests from $199/mo. The value route for price, shipping, and checkout tests. Order-metered: Starter is $99/mo (1,000 test orders), price tests start on Growth $199/mo (5,000 orders), then Scale $399 and Pro $599 (verify live). Rated 4.7 stars across 76 reviews on the Shopify App Store (July 2026).
5. Convert: a full standalone stats engine
Price: From $299/mo (annual). A mature, dedicated experimentation platform with a deep frequentist engine, running client-side. Growth is $399/mo ($299 annual) for 100,000 tested users a month and Pro is $599/mo ($420 annual) (verify live). It is not a Shopify App Store app, so it carries no star rating, and it is more tool than most small stores need.
6. Trident AB: the tight-budget option
Price: Free to $49.99/mo. The cheapest real app. Impression-metered, from a free tier (one test, 500 impressions) up to Premium $19.99, Business $24.99, and Enterprise $49.99/mo (verify live). Rated 4.2 stars across 29 reviews on the Shopify App Store (July 2026). The 500-impression free cap is too small to decide anything on its own.
7. StorePilot: low traffic & done-for-you
Price: Free first 3 months, then ~$129/mo (pre-launch). Ours, and pre-launch, so we say so plainly. Built for the low-traffic case a former Neat user on thin traffic runs into: it watches real behavior, finds the friction worth fixing, builds the variant, and judges it on revenue per visitor with deterministic honest stats (minimum sample and significance, no early winners), on any plan. Launch scope is the product page and cart, with no price, discount, or checkout tests.
Neat A/B Testing alternatives compared
TL;DR Match the tool to the job. Theme tests go to Shoplift or Rollouts, price tests to Intelligems or ABConvert, full stats to Convert, budget to Trident, and low traffic to StorePilot.
| Tool | Best for | Entry price |
|---|---|---|
| Shopify Rollouts | Free native theme splits | $0 add-on (A/B gated to Grow plan) |
| Shoplift | Theme & section stats | From $99/mo ($74 annual) |
| Intelligems | Price & offer testing | Core $79/mo; price tests on Plus $499/mo |
| ABConvert | Cheaper price & shipping tests | From $99/mo; price tests from $199/mo |
| Convert | A full standalone stats engine | From $299/mo (annual) |
| Trident AB | The tight-budget option | Free to $49.99/mo |
| StorePilot | Low traffic & done-for-you | Free first 3 months, then ~$129/mo (pre-launch) |
Prices verified July 2026 and change often; confirm on the Shopify App Store or each vendor's site. StorePilot is pre-launch and disclosed as such. Neat itself is delisted, so it is not in this table. For the full field of live testing apps, see our 8-tool comparison.
Which replacement is right for you?
The decision is about the job, not the brand you are leaving. Start from what you actually tested with Neat, or wanted to.
If you used Neat for theme and layout tests, the two clean paths are Shopify's free Rollouts for a native split you read yourself, or Shoplift when you want a real Bayesian engine calling significance for you. Most of what merchants tried on Neat, product-page layouts, heroes, sections, sits squarely in this bucket, and both options do it better than a daily rotation ever could.
If you want to test price, margin, or shipping, a theme tester will never do it, and neither Neat nor Shoplift ever could. Go to Intelligems if budget allows, or ABConvert for a cheaper entry. Prices are not theme changes, so they need a tool that rewrites the cart, not the layout.
If you want the deepest statistics, Convert is the most complete standalone engine, at a price that only makes sense once experimentation is a real line item for you.
If budget is the whole constraint, Rollouts is free and native, and Trident AB gets you started for free to $49.99/mo. Neither hands you a significance verdict, so you carry more of the statistical judgment yourself. Our guide on reading results honestly covers how to do that without fooling yourself.
If your traffic is thin, or you would rather the tool did the work, do not just swap Neat for another splitter, because the same low-traffic math that limited Neat limits every fixed-horizon tool: detecting a typical small lift needs tens of thousands of visitors per variant. This is exactly the gap StorePilot (ours, pre-launch) is built for. It watches real behavior, finds the friction worth testing, builds the variant, and judges it on revenue per visitor with honest stats and no early winners, on any plan. It is pre-launch, and nothing in this comparison depends on you using it; the other options are real, shipping tools you can install today. For the low-traffic playbook on its own terms, see testing on a low-traffic store.
The honest takeaway: Neat A/B Testing is gone, and there is no single heir. Pick the job first, the tool second, and if all you needed was a simple theme split, Shopify now does that for free.
Questions merchants keep asking
Is Neat A/B Testing still available on Shopify?
No. As of July 2026 its Shopify App Store listing (apps.shopify.com/neat-ab) is delisted: where the install button used to be, the page reads 'This app is not currently available on the Shopify App Store' and points support questions to the developer, Houston Technologies, Inc. There is no price, no rating, and no way to add it to a store. The developer's Shopify partner page also shows 0 published apps, which lines up with the app being gone.
What happened to Neat A/B Testing?
Publicly, nothing was announced that we could find. As of July 2026 the App Store listing is down and the developer (Houston Technologies, Inc., which publishes under the brand NeatShift) has no live Shopify apps. Whether the developer pulled it or Shopify removed it is not stated anywhere, so we will not guess. One honest signal that it faded rather than vanished overnight: third-party trackers (reputon) show the most recent captured review dated May 2022, years before the listing came down.
What is the best Neat A/B Testing alternative for theme tests?
For layout, section, and product-page tests, Shoplift is the closest paid replacement: template and section testing with a Bayesian significance engine, from $99/mo ($74/mo on annual billing, verify live), rated 4.9 stars across 128 reviews on the Shopify App Store (July 2026). If you want free, Shopify's own Rollouts splits whole theme versions server-side and reached general availability with the Spring 2026 Edition (June 17 2026, Shopify changelog), though its A/B experiment is gated to the Grow plan and it computes no significance.
Is there a free alternative to Neat A/B Testing?
Two. Shopify Rollouts is free and native (under Markets and Rollouts in the admin), with the A/B experiment gated to the Grow plan or higher (about $105/mo US monthly, Shopify pricing, verify live) and no significance engine. Trident AB has a genuinely free tier, with paid plans up to $49.99/mo, rated 4.2 stars across 29 reviews (Shopify App Store, July 2026), though its free cap of one test and 500 impressions is too small to decide anything on its own.
How much did Neat A/B Testing cost?
Because it is delisted, there is no current price to quote, and you should not trust any site that shows one as live. Before it came down, third-party trackers (reputon, plus older search summaries) recorded pricing from about $29/mo up to a roughly $99/mo pro tier across four plans scaled by shop traffic, with a 14-day free trial. Treat those as stale aggregator figures, not a live quote.
Was Neat A/B Testing real A/B testing?
Reviews and third-party trackers described Neat as rotating variants on a daily schedule (roughly one version for about 24 hours, then the other the next day) rather than splitting live traffic 50/50 at the same time. If that is accurate, the design mixes day-of-week effects into the result, which is why several reviewers flagged it as not a true split test. We are attributing that to reviews and aggregators, since the app is gone and cannot be re-checked.
What is the best Neat alternative for price testing?
Neat and Shoplift are theme-level tools, so neither can split a price. For price and offer tests, Intelligems is the Shopify leader, with price tests unlocking on its Plus tier ($499/mo, $374/mo annual, verify live). ABConvert is the cheaper route, running price and shipping tests from its $199/mo Growth plan (4.7 stars, 76 reviews, Shopify App Store, July 2026). See our Intelligems alternatives guide for the full price-testing field.
What replaced Neat A/B Testing?
No single app inherited it. The bigger shift is that Shopify shipped free native A/B testing: Rollouts reached general availability with the Spring 2026 Edition (June 17 2026, Shopify changelog), which removes much of the reason a basic paid tester like Neat existed. For anything Rollouts cannot do (significance calls, price tests, low-traffic stores), you pick a specialist: Shoplift for theme stats, Intelligems or ABConvert for price, Convert for a full engine.
What is the best Neat alternative for a low-traffic store?
No fixed-horizon split tool, Neat included, works well under a few thousand sessions a month, because detecting a typical small lift needs tens of thousands of visitors per variant. If your store is thin, do not just swap Neat for another splitter. Test bolder changes, pool tests across a collection, or use an apply-and-measure method with holdbacks. StorePilot (ours, pre-launch) is built for exactly that low-traffic case.
Do I need to migrate off Neat A/B Testing?
If you were still running it, yes, plan to move. A delisted app takes no new installs and its future support is uncertain (the listing directs you to contact Houston Technologies, Inc. directly). Pick a supported replacement by the job you actually test, remove any of Neat's theme code that remains, and check the new tool's privacy policy before you install.