Right now, it's all free.
Join during founding launch and StorePilot is free: the full product, no card. The plans below are what it costs after launch. Sign up now and you lock the founding deal for life.
Free for founding merchants through September 23, 2026.
The plans, after founding launch
Outcome-priced, never metered by traffic. Every tier is free for founding merchants right now.
Free
Find what's quietly losing you sales.
Free during founding
Every store, to get started
- Behavior capture + AI friction detection
- 3 active opportunities at a time
- 1 live A/B test
- Honest stats: no early winners
- Preview, approve & publish by hand
- 90 days of history
Starter
Test more, on every page type.
Free during founding
Solo founders & growing SMBs
- Everything in Free, plus:
- 10 active opportunities
- 3 concurrent A/B tests
- Segment breakdowns (mobile/desktop, new/returning)
- All page types: PDP, cart, collection, search
- 180 days of history
Growth
Let StorePilot act for you.
Free during founding
Brands that want it on autopilot
- Everything in Starter, plus:
- Unlimited opportunities
- 8 concurrent A/B tests
- Autopilot: auto-ship low-risk winners (opt-in)
- Approvals & roles for your team
- Priority support
- 365 days of history
Scale
Governance & volume for Plus.
Free during founding
Shopify Plus & high-traffic stores
- Everything in Growth, plus:
- Unlimited concurrent tests (fair use)
- Advanced governance + SSO
- Highest traffic allowance
- Dedicated support
- 730 days of history
Agency
+$99/mo per store · or $299/mo for up to 5 storesAgencies & freelancers managing many client stores
- Multi-store portfolio view
- Client-ready exports & reports
- Run every client from one place
Prices in USD. Autopilot unlocks on Growth and above. Soft fair-use on very high-traffic stores: no surprise metered bills.
Sign up now, keep these forever
- Founding price, locked for life. When paid plans turn on, you keep a permanent founding rate that never goes up.
- Every new feature, included. Founding members are grandfathered into everything we ship next, at no extra cost.
- Founding-member priority support. A direct line to the team for as long as you run StorePilot.
Never miss a revenue leak
StorePilot watches your store around the clock and pings you the moment it finds a new opportunity worth testing, with the projected dollars attached. No dashboard to babysit; the work comes to you.
- An alert the moment a new opportunity is worth testing
- A weekly revenue-opportunity digest, in plain language
- A heads-up when a test is ready to call, and the winner to ship
Pricing questions
Is StorePilot really free right now?
Yes. While we're in founding launch, through the end of summer, every plan is free for founding merchants, with no credit card. It's the full product, not a crippled trial.
What happens when paid plans turn on?
Founding members keep three months free even then, plus a founding price locked for life that never goes up. Nothing auto-charges. You'll have clear notice and you choose whether to continue.
Is there a free plan forever?
Yes. Even after launch, the Free plan stays $0: enough to find what's quietly losing you sales and run one honest A/B test. You only pay when you want more concurrency, autopilot, or longer history.
Do I need a credit card to start?
No. The founding offer needs no card. You join the waitlist, we set you up, and you run your first test.
Are you priced by traffic?
No, and that's deliberate. We price on outcomes (concurrent tests, autopilot, history), not raw traffic, so your bill never spikes just because you had a good month.
Can I cancel anytime?
Yes. And every change StorePilot makes to your store is reversible with one click, so there's nothing to unwind if you leave.
What actually changes between the plans?
Free finds and tests one thing at a time. Starter adds concurrency and mobile/desktop segments. Growth adds Autopilot, so StorePilot ships low-risk winners for you. Scale adds governance, SSO and dedicated support for Plus.
Lock the founding deal: free, right now.
Sign up now and StorePilot is free through the end of summer. We set it up on your store, run the first honest test on your real traffic, and don't ship anything without you.
Free for founding merchants through September 23, 2026.
- Free through the end of summer. Everything unlocked: no card, no limits, no catch.
- Done-for-you setup. We install and configure StorePilot for your store and catalog.
- Expert-reviewed first tests. Michael G. checks your first A/B tests by hand before they ship.
- A real human, in ~14 minutes. Direct support from the team, not a chatbot.
Sign up now, keep these forever
- Founding price, locked for life. When paid plans turn on, you keep a permanent founding rate that never goes up.
- Every new feature, included. Founding members are grandfathered into everything we ship next, at no extra cost.
- Founding-member priority support. A direct line to the team for as long as you run StorePilot.
Real people, not a black box
Michael G.
Senior CRO · EVDEV
“I set StorePilot up on your store myself and review your first A/B tests by hand: the setup, the stats, the call, before anything ships. Founding merchants get me directly.”
Never miss a revenue leak
We ping you the moment there's a new opportunity worth testing, with the projected dollars. No dashboard to babysit.
Claim your founding spot
- No credit card
- Fully reversible
- Cancel anytime
Founding deal for the first stores to install.